Looking Ahead: A Guide to Future-Focused Decision Making
“By its very definition, sustainability is about preparing for the future. Sustainable strategies are ones that can be carried out, indefinitely, without any finite limitation on resources or deliverability. Present-focused decisions can be valuable, and are sometimes necessary, but they intentionally ignore future repercussions. If you want your company to succeed, you’ll need to spend more time and money on future-focused endeavors—but what exactly does that mean, and how can you get there?…”
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http://www.triplepundit.com/2017/10/looking-ahead-guide-future-focused-decision-making/